[ad#test4]Okay before I delve into the main course of this article first off all let me confess right off the bat that I am no self-proclaimed SEO guru or any kind of SEO guru for that matter. That said what I am about to tell you is worth a few minutes of your time because the following pearls of wisdom that I am about to divulge I gleaned from several years experience worth of internet marketing.

If at this point the thought has crossed your mind, hmmm, the guy has just confessed to NOT BEING AN SEO EXPERT so why should I bother listening to him I forgive you because if I was in your shoes I’d be thinking exactly along the same lines. So lemme go right ahead and give you a couple or so decent reasons why you should listen to what I have to say:

A few years back when mainstream marketers, SEO experts as well as many other industry types were proclaiming that Social Media and Web 2.0 had finally resolved the issue of how to attain backlinks to one’s site (getting links to a new site has always been a significant challenge because well-established websites with high PR had nothing to gain by linking to a site that was the equivalent of a “nobody”). Anyway for a while it seemed that blogs, social media websites and Web 2.0 had made link acquisition a non-issue for the simple reason it was very easy to aggregate a huge number of backlinks to your blog namely by commenting on other people’s blogs and using pingbacks.

Indexed Quickly

And for a while the hype seemed justified and I will admit I was part of the chorus singing the praises of how easy it was to collect social media backlinks and how one’s blog would skyrocket up the SERPs. But then one day I made what I can only describe as a startling observation. Through the use of Keyword & Link Analysis Tools I noticed that several blogs that had hundreds and sometimes even thousands of backlinks ranked extremely poorly on Google for the competitive keywords that they were targeting, that is, if they even ranked at all!

Hmmm…that was indeed strange.

So here’s what I did next. I went into my Google Webmaster Account and analyzed the links pointing to my blog that were officially registered with Google. Officially recognized backlinks by Google in this context refers to those links that Google recognizes and thereby registers within your Google Webmaster subaccount.

If you have a Google Account, log in and click on the “Webmasters” tab and then once you’re inside that “subaccount” click on the link that says “external links” and that way you will be able to see the backlinks to your blog that Google has officially recognized. To my manner of thinking this is the best way to identify which backlinks to your blog are registered with Google since the notification is from Google itself. Moreover since the ultimate goal of those backlinks is to get a good ranking on Google it makes for a stronger argument to see how your link aggregation campaign is goind from the Big Dawg’s (Google) perspective!

What I discovered from analyzing my backlinks within my Google Account paused my frenzy to quickly amass as many Web 2.0 and social media backlinks. Why? Because Google wasn’t even bothering to register those backlinks!

To Be Continued

Article on how to get indexed quickly written by Ba Kiwanuka

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