From the large number of blue-hot glowing reviews written about Wordze keyword research tool found liberally scattered across the internet you’d think they’d just invented the wheel not some dud of a keyword research tool!

Yes! You read right I said wordze is a dud of a keyword research tool! Anyway before I go into more details about that let me expand a little on my beef about paid keyword tools in general.

I am not a big fan of paid keyword research tools because truth be told most of what the majority of them do can be had for free from Google and other like-minded websites (of which incidentally there are a good number of). Having said that though, it is only fair that I throw in the miniscule caveat that admittedly certain keyword research related functions can only be had through paid keyword tools.

It is always important to know how a particular keyword campaign is going. Is it doing well, stuck in the mud or perhaps even inexplicably slipping backwards? In other words are you getting positive or negative results from your keyword research campaign!

Okay for the purposes of this article (well at least this paragraph) we are going to assume that keyword research conducted has the goal of attaining excellent placement on the SERPs rather than being used for PPC (pay per click) advertising.

Anyway the whole point about organic search based keyword research is that you wish to get your website on page one of Google and that of the other search engines. Obviously to go about the business of fine tuning your keyword research to such an end, you must know whether your website is actually making any headway up the search engine indexes.

 To do that you obviously need to know where your website is located on the search engine indexes for a given particular keyword. Now accomplishing such a task manually can be very daunting because some keywords are so competitive they boast millions of listings.

Google usually only bothers to show the first 100 pages of listings on its index for a highly competitive keyword but believe me going through those 100 pages manually is still a very cumbersome task! So in my book if I have to shell out $38/month for the mother-of-all-keyword tools (as its many supporters would have us believe) then I at least expect the dratted tool to be able to tell me where I rank on the search engine indexes for any keyword I’m optimizing for!

Now there are actually keyword research tools (far cheaper than wordze) that will actually tell you where on the search engine indexes your website can be found for any given keyword that you’re optimizing for!

And no I’m not promoting or affiliate-marketing Market Samurai in any way (note no affiliate links) I’m just telling it as it is!

This keyword research and analysis tool (Market Samurai) will actually show where your website or blog is ranked on the search engine indexes for any given keyword you’re optimizing for and targeting. What is more you actually get a genuine 12-day free trial (methinks, if memory serves me correctly) and if you buy the full program within the free trial period it will cost you $97 and outside of the free period it will cost you $147.

Anyway whichever way you look at it, it certainly beats the EXTRA LAME WORDZE at $38/month!