Right now that we have that out of the way let’s continue with the current post.

Wordze actually does excel in one area but unfortunately that area has nothing whatsoever to do with keyword research or keyword analysis! Wordze it would appear is exceptionally good at robbing you of your money; here’s how wordze achieves that…

On par with most internet businesses wordze offers an apparent free trial run before you upgrade to the paid subscription. Now the difference between wordze and reputable marketing companies such as Adobe, Diskeeper and Zonealarm (to name just a few) wordze demands access to your cash before they’ll give you access to the free trial. Bottom line you must give them details of your credit card or your Paypal account.

In retrospect that should have been the first hint of something shady under foot because as just pointed out reputable businesses do not abide by such  practice!

Anyway there’s good reason that wordze demands access to your money before you can take their keyword research tool for a spin. That reason is none other than that…

They know that once you have gotten beyond the fancy web design, endorsement and glittering sales page and you’ve peeked under the hood and taken their vehicle for a test run you’ll be completely and throroughly unnderwhelmed!

In fact so unimpressed will you be that they must be pretty confident you most certainly won’t spring for the paid subscription they so desperately want you to sign up for. But the folks at wordze had and still have a contingency plan for that inevitable eventuality. They made sure that even if you cancelled your free trial before it was over you still got automatically upgraded into the full blown $38/month subscription!

This happened to me and I have since found out that it also happened to several other people (the truth is out there). So in reality this is how such a lousy keyword tool like wordze makes any money at all because it certainly wouldn’t on merit!

 

When you go to the wordze website you are immediately impressed by its beautiful and professional looking design. It is plain to see that the good folks at wordze spared no expense when it came to achieving high-end quality web design. They fully understood and appreciated the tried-and-proven dictum of successful cons which is that appearances truly count and none more so than first impressions!

That explains why the most successful conmen always camouflage themselves as polished aristocrats (of course they have to look and talk the part to successfully pull it off). Nobody after all, is going to assume that apparently rich Prince Herzog from Liebenstein in Europe could really be after their money!

Anyway back to wordze.

Oh wordze! Oh wordze! If only you had spent all that web design ka-ching on producing a better product (but I guess this way proved to be easier, cheaper and faster in attaining profits…well at least in the short run).

Just in case any doubts you may have had about wordze were not immediately dispelled when you landed on their Absolutely Amazing And Awesome (AAAA) homepage, then surely those glowing endorsements proudly emblazoned across the landing page by so-called Super Affiliates would do the trick! (Actually my research on wordze revealed just that. Several people were finally convinced to try out wordze on the basis of the super affiliate endorsements.)

So what do those so-called super affiliates get out of promoting wordze?

Well they are getting precisely what hundreds of those other affiliates who apparently can’t sing enough praises of wordze are getting…huge fat residual commissions!

Actually the super affiliates were most probably paid a handsome fee for their “unbiased” testimonial as well as a fatter commission than the average every day affiliate. But the bottom line is that people are endorsing wordze not because it is as good as they claim it to be but because they want their share of the spoils when the sales start ka-chinging in!

And perhaps the biggest irony about all this is that those very same affiliates don’t and wouldn’t use wordze even if they were heavily paid to (yes it is that bad)!

Wordze is not a new tool and in fact during my research covering this keyword tool I discovered reviews dating all the way back to 2006 (even then the reviews were a shameful hodge-podge of brown-nosed pieces). So what apparent advances, if any, has wordze made in four years?

Well as far as I can tell the software is as lousy now as it was then and the only improvement that the folks at wordze have made during that four year period is in their promotional and marketing efforts! I guess they have somehow convinced more marketers to promote and peddle teir tool!

 

If you still feel curiously obligated or inexplicably compelled to take up their free trial don’t whine that I didn’t warn you when you get slapped with a $38/month bill (may be higher by now) despite your cancelling the trial within the alloted timeframe!

But if you are desperate for good keyword research tools but cannot afford to pay your arm or leg, then why not try the following excellent free resources: